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Who would have thought that Axe could throw the world into anarchy? Now that there is AXE Anarchy for men and women that scenario seems likely. So please stay clear of flower pots, scooters and wheel chairs, and for god's sake, please wear a nose clip.

More than 25 years after the Ferris Bueller movie launched, Honda has just introduced a new spot to promote the 2012 CRV, featuring Matthew Broderick and a lot of cute references to the original movie. And oh yeah, Honda wants you to join the Leap List.

This image was forwarded to us unrelated to marketing topics, but this image appears to be a great one for a gym or energy drink advertisement.

When the word Tropicana comes up it is easy to imagine the sun, but recently in #TrafalgarSquare in London, UK, the sun actually came up in the middle of the night in a very cool guerrilla marketing stunt to promote Brighter Mornings with Tropicana. A bit of "sunshine" seems to brighten even a cold and dreary night, but a few likes on Facebook will brighten the day of the Tropicana folks apparently



Below is "the making of" that spot

We understand how promoted tweets work, but maybe the company whose tweets are promoted should pay a bit more attention to the tweets they are using for that effort. Rumba Time is a watch that allows you to make transactions without cash or a card and they have recently taken on a few twitter hash tags such as #triathlon. In general that is a good marketing idea and cyber transactions like this will be more and more popular, but when the same tweet shows up every other day,over and over, then it just doesn't feel real and certainly not honest. Plus self love is most likely not the greatest selling feature.

If you sponsor a team or a sport with a product that can actually be used in that arena, that allows you to get much more creative in your marketing eforts. The spot below was shot with Christophe Le Mével of team Garmin Cervelo and it is very well done. Now go out and ride even if not up some steep mountain covered in snow.

This video was most likely not made as a guerrilla marketing effort to sell more Striders, but of course who would not want to buy a Strider for their kids when they see this clip? This is very entertaining indeed, and absolutely no kid gets hit by a broken bat or errant baseball here. :-)

Via: Philip Casanta

Fun little guerrilla marketing effort by LG to promote the world's slimmest TV. But whatever you may think about this, don't try this at home. Crime doesn't pay. :-)

If the Hadron Collider was made by Ikea, this is what the instructions would roughly look like. We are not quite sure who at Ikea makes sure that all the parts are indeed there, and what kind of vehicle you would need to pick it up.

Via @johnsw

If this calendar by AOK Deutschland won't make you want to stop smoking, very few other things will. And of course as the official state main health insurance in Germany they have a vested interest for that silly annoying thing to stop.

Sipes paint is everywhere in the Arab World but despite that market dominance people somehow hardly notice. To make people more aware of the Sipes brand huge paint swatches were set up all over Amman for a nice in-your-face guerrilla marketing effort. It indeed appears that Sipes covers everything.

When the dead folks are walking towards you it is best to start running the other way. But in Norway folks decided to come a bit closer instead to tear off some of their body parts. Well, from a poster that is. Very nice guerrilla marketing work.

Via: AdsOfTheWorld

While at a quick glance this might look like a clever guerrilla marketing effort for a cigarette brand or the tobacco industry itself, this is actually very cool street art found in Germany. And if anything, this will most likely encourage you to stop smoking.

If you recently drove through Copenhagen and slammed on your brakes panicked you might drive into a pool, then you came across a guerrilla marketing effort for one of the few hotels with a pool there. Of course if you could read Danish then you would have realized ”HOTEL POOL. THE FIRST ON YOUR RIGHT”.

It is not very clever to spam this blog with silly guerrilla marketing comments. You are lucky we are feeling a good vibe and only have deleted this crap versus reporting you as spammers. Now move along.

Wolves from the randomly appearing Dakov circus (hmmm, Dakov rearranged spells Vodka) escaped in London we were told, and they apparently caused a bit of stress. But the folks featured in the Eristoff Vodka guerrilla marketing clip all seem a bit posed / acting. And not very well.

Facebook seems so simple that many brands venture into that world without too much thought. Eloqua, JESS3 and BrandGlue just published a nice presentation on how to solve Facebook for business to business. Unless of course you are not interested in having your Facebook audience grow.


Via: ShiftComm

If you want to show folks that their SUV is really not worthy it might be not a bad idea to show the prowess of a real sports utility vehicle like the Landrover Defender. Of course good driving skills are greatly appreciated too in a situation like this.

With this cool guerrilla marketing stunt in Toronto, Canada it is quite clear that the Mercedes Benz C-350 Coupe is wicked fast with is 302 HP engine and 19/28 mpg fuel consumption. After all, it looks fast even when parked. But of course so would any other car parked in that spot.



Via: paper-plane.fr

With Angry Birds being such a popular app and game it is no surprise that these cute characters will make their way into some guerrilla marketing efforts. T-Mobile brought the game into a big plaza, and we assume it was in Europe, and let pedestrians play the game "live." Very engaging indeed and fun to watch. But why do we think it was in Europe? Not too many fat folks in the audience.
:-)